Housewife /Housewife Hand


Client: No commercial
Designer: Hongcen Chen
Year: 2024
这套字体是极具个人化、实验性的字体。由一位完全不懂设计和西文的全职太太书写完成——我妈妈,她甚至文化水平不高,但写字很认真。

我根据自己的“专业素养”,去临摹和感受她的设计思路,共同“设计”出这套字体。

中国一直有句古话是说:见字如见人。从这套字体大概看出她严肃认真和可爱无知的特质。

应用部分,灵感则是来自一些生活里细小场景里听到她对我的“叮嘱”。

This typeface is highly personal and experimental, created in collaboration with my mother, a full-time housewife who knows nothing about design or Western script. Despite her limited education, she takes writing seriously.

I used my professional skills to trace and interpret her design approach, and together, we brought this typeface to life.

In Chinese culture, there is a saying that one’s handwriting reflects their personality. Through this typeface, you can see her serious and earnest nature, as well as her charming innocence.

For the application, the inspiration comes from the small, everyday moments when I hear her gentle reminders to me.




 





















之后,在字体应用实践中,我尝试做了一款简单的纸质日历,送给朋友们。
日历通过字体诠释时间——随着日子流逝,字形逐渐变重,仿佛回应一个月中积累的时光之重。


A calendar design based on HOUSEWIFE HAND.  The calendar interprets time through typography — as days pass, each letter grows heavier, echoing the weight of moments collected through the month.